PageOne vs Ahrefs for small business

Ahrefs has some of the best backlink and keyword data in SEO, and it's priced to match. PageOne does less research and more of the routine work: writing posts, checking rankings, and answering Google reviews.

PageOne
Free, or from $19.99/mo
Ahrefs
Free tools, or from $29/mo
Prices checked
Oct 2026

The short answer

Pick Ahrefs if backlinks and research are the heart of your SEO: its index covers 35 trillion backlinks, and Lite ($129 a month) tracks 750 keywords. Pick PageOne if you're a small business that wants posts written and published, Google reviews answered, and your Maps rank checked, from $19.99 a month.

We couldn't find Google review replies, a Maps grid, or WordPress publishing in Ahrefs, and its reports can't be white-labeled. Its AI writing help is a $99-a-month add-on.

Which one fits you?

Pick Ahrefs if…

  • Link building is a big part of your SEO
  • You research competitors' keywords and top pages often
  • You track hundreds of keywords (750 on Lite)
  • You want Ahrefs' free tools for your own verified site
  • Your team is comfortable with a research-heavy tool

Pick PageOne if…

  • You want posts drafted and published, not just researched
  • Google reviews and profile posts are part of the job
  • You want to see your Maps rank across town
  • You send clients branded reports
  • You'd rather spend $19.99 a month than $129

Side by side.

Lite is the entry plan in Ahrefs' main lineup. Ahrefs also sells a $29 Starter plan for one project, billed monthly only.

Feature
Ahrefs Lite
PageOne Individual
Monthly price
$129, or about $107.50 a month billed yearly
$19.99, with a free plan
Free option
Ahrefs Free, for sites you verify; no trial of paid plans
PageOne Free, no card
Sites
5 projects, plus unlimited verified sites
Several sites can share one allowance
Blog posts
AI Content Helper add-on, $99 a month
16 posts a month with images
Publishing to WordPress
Not offered; its WordPress plugin was retired in 2025
Auto-publish, or the full dashboard inside wp-admin
Keyword research
1,000 credits a month per user
5 lookups a day, up to 50 ideas each
Rank tracking
750 keywords, updated weekly
25 keywords checked weekly, with competitor positions
Site audit
100,000 crawl credits a month
100 pages a month
Backlinks
35 trillion backlinks, for any site
4 backlink profile refreshes a month
Google Business Profile
GBP Monitor (beta) watches for changes; no review replies or posts
Drafted review replies and posts, 20 a month
Maps rank grid
Not offered; local pack tracking by city or ZIP
5 live map scans a month
AI answer visibility
5 custom prompts a day; Brand Radar from $199 a month
15 checks a month
Client reports
Ahrefs-branded only; no white-label
Branded PDF and Excel included

PageOne checks rankings every Sunday. Individual's 100 monthly checks cover 25 keywords a week, and each check also records the positions of the competitors you watch.

What a year costs.

Billed monthly, with the Ahrefs add-on that helps write content.

Ahrefs Lite + AI Content Helper

Lite, $129 × 12$1,548
AI Content Helper, $99 × 12$1,188
First year$2,736

PageOne Individual

$19.99 a month × 12$239.88
First year$239.88

Paying yearly brings Ahrefs Lite to $1,290 for the year. Extra Lite users are $40 a month each. Ahrefs doesn't sell review replies or profile posting at any price, so there's no add-on to count for those.

What PageOne does that Ahrefs doesn't.

Ahrefs shows you the opportunity. PageOne also does the routine work.

  • Drafts full posts with images from a keyword
  • Publishes to WordPress on a schedule, or runs inside wp-admin through its plugin
  • Drafts replies to new Google reviews and schedules profile posts
  • Checks your Maps rank from up to 25 points across your service area
  • Builds service and location pages in your saved colors and fonts
  • Sends branded client reports with your logo and an AI-written summary

Where Ahrefs is stronger.

Worth knowing before you choose.

Backlink data

35 trillion backlinks and 16 years of history, refreshed every 15 to 30 minutes.

Keyword data

28.7 billion keywords across 217 locations, with Domain Rating and URL Rating as widely used scores.

Rank tracking volume

750 keywords on Lite and 2,000 on Standard. PageOne Individual's 100 monthly checks cover 25 keywords a week.

Crawl size

100,000 crawl credits a month on Lite, up to 25,000 pages per project.

AI visibility research

Brand Radar tracks mentions across AI Overviews, ChatGPT, Gemini, Perplexity, Copilot, and more, as an add-on.

Free tools

Ahrefs Free gives a site audit and backlink view for any site you verify, at no cost.

Questions people ask before switching.

Is PageOne cheaper than Ahrefs?

Yes. PageOne Individual is $19.99 a month. Ahrefs Lite is $129 a month, and its AI Content Helper is $99 a month more. Ahrefs also has a $29 Starter plan for one project.

Does Ahrefs have a free trial?

No. Ahrefs doesn't offer trials of its paid plans; Ahrefs Free covers sites you can verify. PageOne Free needs no card.

Does Ahrefs manage my Google Business Profile?

Partly. Its GBP Monitor, in beta, alerts you to changes and can restore edits. It doesn't reply to reviews or publish posts. PageOne's paid plans draft both.

Is there an Ahrefs WordPress plugin?

Not anymore. Ahrefs retired its WordPress plugin on October 31, 2025. PageOne's plugin puts the full dashboard inside wp-admin and publishes posts to your site.

Which is better for link building?

Ahrefs, clearly. It shows who links to any site, which is where link-building ideas come from. PageOne tracks your own backlinks and compares them with the competitors you watch, but it isn't a link research tool.

Can I use Ahrefs Free with PageOne?

Yes. Ahrefs Free gives you a backlink view and site audit for your verified site, and PageOne handles content, rankings, and your Business Profile.

More comparisons

Try PageOne on your own site.

The free plan runs the site audit, writes your first posts, and checks whether AI answers mention you. No card needed. Upgrade when you want rank tracking and your Business Profile in the same dashboard.

Prices and features checked October 5, 2026 from these public pages: Ahrefs pricing, Rank tracking frequency, Report branding, GBP Monitor, WordPress plugin, Ahrefs data. Vendors change plans often, so confirm current pricing before you buy. If something here is out of date, tell us and we'll fix it.

Product names on this page are trademarks of their owners. United Software Technologies is not affiliated with or endorsed by the companies named here.